Duvel Moortgat: "We've gained speed, consistency and confidence"

Background

Duvel Moortgat is a renowned, family-owned Belgian brewery, best known for its iconic Duvel beer. With a diverse portfolio of specialty beers, the company has grown from a local favorite to an international brand enjoyed by consumers worldwide. As the company expanded its operations across borders, the volume and complexity of legal work increased substantially.

Despite this growing demand, Duvel Moortgat’s legal team remained relatively small, leading to challenges in managing the rising number of contracts, navigating compliance requirements, and handling cross-border legal queries. These routine yet critical legal tasks began creating bottlenecks, slowing down responses and affecting overall business agility.

“We were managing a growing number of contracts and legal questions with limited resources. This created a bottleneck in our ability to respond quickly and consistently, especially for routine legal matters” said Gilles Buchmann, Chief Legal Officer at Duvel Moortgat.

Opportunity

With the pace of business accelerating, especially in sales and commercial operations, the need for faster and more reliable legal input became urgent. The team recognized that delays in legal review could affect customer satisfaction, sales velocity, and ultimately, the company’s growth trajectory. The legal department needed a solution that could scale alongside the business, reduce response times, and allow the legal team to focus on higher-value strategic work.

“We needed a solution that could help us scale legal support without compromising on quality”, summarised Lien Verhasselt, Legal Counsel at Duvel Moortgat.

Solution

LEGALFLY stood out as the right solution for Duvel Moortgat for its intuitive interface and seamless integration into the company’s existing workflows. The team particularly valued its flexibility and alignment with the needs of an in-house legal team.

The implementation began with a thorough evaluation of Duvel Moortgat’s legal workflows. LEGALFLY’s team worked closely with the legal department to identify key areas where automation and support would add the most value. While standard contract checklists were useful, the team quickly moved toward more customized applications tailored to industry-specific agreements, such as brewery contracts.

“LEGALFLY wasn’t just a tool, it was a partner that understood the realities of an in-house legal team” said Buchmann.‍

Results 

Since adopting LEGALFLY, Duvel Moortgat has seen measurable improvements across multiple dimensions of their legal operations:

• Faster Response Time: Legal reviews that previously took over an hour now take as little as 5 minutes.
  
  
• More time for strategic advice: Routine tasks are completed faster, freeing up time for high-value strategic work.
  
  
• Deals close faster: Commercial teams receive legal input quicker, helping them close deals sooner.
  
  
• Better Consistency: Legal assessments are now more standardized, improving risk management.
  
  
• Scalability: The legal team can now support the company’s growth without needing to scale headcount at the same rate.
  
  

“LEGALFLY has helped us turn legal into a true business enabler and proactive business partner,” Buchmann concluded.

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